{HERMèS' SUCCESS HAS BEEN DRIVEN BY DEFICIENCY

While most deluxe brands drive direct exposure with social media sites advertising and marketing, celeb partnerships and style programs, Hermès which started as a saddlery and which still hand-stitches the lion's share of its natural leather bags hasn't. Its major items have not transformed a lot in years; it does not have TikTok, and doesn't prov